Competing Against Luck: The Story of Innovation and Customer Choice
SKU: 28580089165

Competing Against Luck: The Story of Innovation and Customer Choice

Sale price$24.48 Regular price$27.20
Save 10%

Shipping Estimate
USA
  • USA
  • CAN

Ships within 48 hours · Estimated delivery Jul 9 - Jul 14

Promo Codes Available:

For Your Every Summer RSVP, with Code: SUMMER15

Description

Competing Against Luck: The Story of Innovation and Customer ChoiceThe foremost authority on innovation and growth presents a path breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for. How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School

The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products and services customers not only want to buy, but are willing to pay premium prices for.

How do companies know how to grow? How can they create products that they are sure customers want to buy? Can innovation be more than a game of hit and miss? Harvard Business School professor Clayton Christensen has the answer. A generation ago, Christensen revolutionized business with his groundbreaking theory of disruptive innovation. Now, he goes further, offering powerful new insights.

After years of research, Christensen has come to one critical conclusion: our long held maxim--that understanding the customer is the crux of innovation--is wrong. Customers don't buy products or services; they hire them to do a job. Understanding customers does not drive innovation success, he argues. Understanding customer jobs does. The Jobs to Be Done approach can be seen in some of the world's most respected companies and fast-growing startups, including Amazon, Intuit, Uber, Airbnb, and Chobani yogurt, to name just a few. But this book is not about celebrating these successes--it's about predicting new ones.

Christensen contends that by understanding what causes customers to hire a product or service, any business can improve its innovation track record, creating products that customers not only want to hire, but that they'll pay premium prices to bring into their lives. Jobs theory offers new hope for growth to companies frustrated by their hit and miss efforts.

This book carefully lays down Christensen's provocative framework, providing a comprehensive explanation of the theory and why it is predictive, how to use it in the real world--and, most importantly, how not to squander the insights it provides.

--Inc. Magazine

Binding Type: Hardcover
Publisher: Harper Business
Published: 10/04/2016
ISBN: 9780062435613
Pages: 288
Weight: 1.00lbs
Size: 9.20h x 6.30w x 1.00d
Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 28580089165

Discover Niche Categories That Outsell

Top-Converting Item to Boost Your Average Order

4.7 ★★★★★
Based on 808 reviews
Sort
Highest Rating
Newest First
Oldest First
Product Reviews
L
Verified Purchase
L Stoltzman
Bozeman, US
★★★★★ 5
Dog approved for fun, human approved for durability for the price.
Size: 8 Inch Diameter, Color: Orange
This has been my dogs favorite outdoor toy for years . I love these because they are durable and won't deflate when bitten or when carried around in their mouth.... no matter how many holes the dogs put in them. We leave these outside year round even in Minnesota winters. It is strong enough to hold up yet soft enough to be safe on their teeth. Now I do want to say although it is really durable it is not indescribable. IF you have a heavy chewer or a dog that loves to destroy toys, they would need supervision with this I think. My dogs don't try to chew this up but they do wear out over time. We replace it every 2 to 3 years on average. Definitely dog approved and recommended in my home, and human approved for cost and durability. I hope your dogs love it as much as mine do.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 6, 2026
J
Verified Purchase
Jamie P.
Grantham, US
★★★★★ 5
Best ball for dogs!
Size: 8 Inch Diameter, Color: Red
This is the best quality and long lasting ball for dogs. It's soft enough to kick and durable enough to where they can chew and chew and it will not lose It's shape. We play hardcore everyday for months and it holds up. Never have to worry about chunks falling off and peeling. Border Collie approved!! Also, $8 cheaper off amazon VS pet store or pet store website. You'll know when it has to be replaced once you have to manually re-inflate with your hands but thats after many many months.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 30, 2026
J
Verified Purchase
Jonathan
Carnegie, US
★★★★★ 4
GOOD BALL
Size: 6 Inch Diameter, Color: Apple Green
This is my second time buying this ball for my blue heeler, and it is easily his favorite toy. It is very sturdy, especially for hard-playing dogs, and handles rough outdoor play sessions effortlessly. The design is brilliant because it does not go flat, yet my dog is still able to bite it and get a good grip on it. It’s the perfect combination of being tough but still flexible enough for a dog to enjoy carrying around. For comparison, our first ball finally stayed flat after a solid 2 months of non-stop, hardcore playing, which is a massive win compared to other toys he destroys in minutes. If you have an active, high-energy dog that loves to play rough, this ball is highly recommended!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 9, 2026
M
Verified Purchase
MICHELLE Lewis
Waukegan, US
★★★★★ 5
Best Ball ever! Aussie is obsessed
Size: 6 Inch Diameter, Color: Orange
I will never buy any other ball!!!! I bought the 8 inch which my crazy Aussie liked. The 6 inch one he won't stop carrying it around. his face use to be so sad when he would pop other balls. This one deflates and fills back up instantly! He chases it and chews on it. We gone through a lot of balls, but this is going to be a staple in our house!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on June 5, 2026
V
Verified Purchase
Video Paul
Carnegie, US
★★★★★ 5
Great for crazy pups!
Size: 8 Inch Diameter, Color: Ocean Blue
Tough and fun! This is a great toy to keep in the yard for play. I have a heavy chewer. He can get a hold of it and carry it around but it doesn't pop. It is soft enough but also strong. My dog loves to herd it around. He loves it!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 19, 2026

recommand products